SALARY · MARKET RESEARCH ANALYSTS AND MARKETING SPECIALISTS · NORTH CAROLINA

Market Research Analysts and Marketing Specialists salary in North Carolina

People ask me what a job pays, and my honest answer is always: it depends on the state. For market research analysts and marketing specialists in North Carolina, the middle of the field earned $78,410 a year. Use that as your anchor, then look at experience, employer size and city before you judge any single offer.

MEDIAN ANNUAL SALARY

$78,410

$38 per hour at the median · That is $350 (0.4 percent) below the national median of $78,760 for this occupation.

$89,430Mean annual salary

$43Mean hourly wage

$30,700People employed in this job in North Carolina

Salary range

25th: $58,430Median: $78,41075th: $109,810

Measure	Annual
25th percentile	$58,430
Median (50th percentile)	$78,410
75th percentile	$109,810
Mean	$89,430

The middle half of workers earned from $58,430 to $109,810 a year. Hourly pay matters if your hours vary. An annual figure can look strong while the hourly rate tells a different story, especially in jobs with seasonal hours or overtime. Check both before you compare two offers.

What stays in your pocket on the median salary

ESTIMATED TAKE-HOME PAY

$61,372 a year

$5,114 a month

Federal tax $8,420 · FICA $5,998 · State tax $2,620

Caveat: the North Carolina rate is from NCDOR, but the $12,750 deduction comes from the statute text, not an NCDOR deduction page.

Read this before you use the take-home figure. It is a single-filer estimate using the 2026 standard deduction. It leaves out credits, other deductions, local taxes, and retirement or health deductions. Your actual paycheck can differ, and for states without a verified 2026 table in this build, state tax is still to be added once its table is verified.

Same job, other states

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